The University’s visual identity colours
Uppsala University’s visual identity colours are red, white, grey and black. Other colours must not be used. As a general principle, the impression conveyed should be light and airy. Use a white background.
Black should not be used as a background in print or digital media, but can be used as a background in exceptional cases in solid areas for headings.
- CMYK: 0% Cyan, 91% Magenta, 72% Yellow, 23% Black
- RGB: 153/0/0
- Pantone 187
- NCS (Paint): S 2070-R
Please note: The red colour must not be tinted and must always be reproduced at 100%.
- Reproduced in different percentages of black: 5–90%
- If a grey border is used, it may only be reproduced in 10% black.
- Light grey: 230/230/230
- Medium grey: 190/190/190
- Darker grey: 130/130/130
- Web: #CCCCCC
- NCS (Paint): S 1005-R70B (equivalent to 10% black)